Advertiser Representative

Position Description:

The Advertiser Representative will be responsible for identifying and establishing new consumer-based advertiser accounts, developing online advertising campaigns and managing client relationships. The ideal candidate will be adept at prospecting, negotiating, communicating and managing accounts in a high-paced environment.

Key Responsibilities:

 Recruit new advertisers through research, referrals and networking events

 Manage new and existing advertiser relationships

 Manage tests, contracts, deliverables and transmission reports for advertising marketing campaigns

 Analyze, interpret and project campaign results across various digital marketing channels, including proactively monitoring traffic sources on all campaigns, making recommendations and developing solution-oriented strategies that optimize areas of opportunity and drive profitability

 Develop campaigns and plan around the strategic growth of current top-branded clients, including:

 Overall lead volume growth

 Payout Structure and Optimization: CPA, CPC, CPM

 Scheduling ongoing, proactive, strategic calls with each account to evaluate performance

 Tracking and applying strategy to maximize profitability on campaigns under management

 Managing and implementing “Best Practices” compliance for each account as necessary

 Analyze and resolve diverse, complex issues through an in-depth knowledge of database tracking products and technical interfaces

 Leverage advertiser portfolios internally and organize activities and resources between cross-functional teams, including sales, affiliate, technical, finance and executive management

 Serve as client’s central point-of- contact for any incidents and coordinate solution

 Administer contracts and assist accounting department in managing advertiser collections

 Collaborate with affiliate team to achieve best results across all digital marketing channels

 Manage monthly, quarterly and annual goals for revenue growth

 Identify new growth and optimization opportunities to enhance advertiser marketing program

Education and Experience:

Interested candidates should be prepared to work in a fast-paced team environment, where our tech-savvy professionals are forward-thinkers, self managed and success-driven.

Preferred qualifications include:

 University degree in industry-related field (i.e.: Marketing, Advertising, Business, etc.)

 2+ years experience in digital advertising and online media

 Experience negotiating campaigns on a CPM, CPC and CPA basis

 Experience managing advertiser/client relationships

 Strong recruitment and negotiation skills

 Ability to effectively manage and build client relationships

Other Special Requirements:

 Self-starter, with ability to function in a high pressure/fast paced environment with diverse clientele

 Ability to meet deadlines and maintain a “whatever it takes” mentality

 Ability to work both independently and as part of a team

 Exceptional verbal and written communication skills, including the ability to communicate with all levels within the organization at any given time

 A passion for analysis and troubleshooting

 Strong analytical, organizational, and time management skills as well as an attention to detail

 Flexibility and open mind to very diverse clientele needs and business goals